Getting your videos onto iTunes Video is not hard. Just check out these video advertisements. We had the bloggers attach the mepg (320-by-240 resolution) to the blog node first so it would be added to the RSS feed. Any other format can be uploaded after that, they just don't make the RSS since there is only one enclosure (attachment) per post – it is just a rule about RSS, one enclosure per node (page or post).

Here it gets a little more technical. We had the bloggers tag all their posts that had their video ads attached with the word "ads," and we aliased the taxonomy feed and then burned it in FeedBurner (FeedBurner is a site that takes your feeds and makes them cleaner to read and allows you to easily track who is subscribed to your posts).

When we burned the native RSS feed to FeedBurner, we made sure the 'podcasting' option setting, which you have when you submit a feed, was checked off. That setting is important because it adds other important meta data that iTunes is going to want to show off to its viewers. We then aliased the native Drupal taxonomy feed for taxonomy overview pages http://www.campaignmoney.org/ads with the FeedBurner feed so players would automatically detect it. Also FeedBurner isn't only nice to track stuff but it makes nice one-click buttons that we used in the sidebar. Like'em?

Then to get them picked up in iTunes, we went to podcasts, selected submit a podcast, and added the FeedBurner url. We were then prompted to sign into iTunes with our Apple ID and add some information. That was it. Three hours later it was live. Just go to iTunes Video and type Tom DeLay – it’s the first one. Then I called my mom in Vermont and had her test it out, rate it with 5 stars, and leave a cool comment about it on the iTunes Store.

If you want to subscribe to funny TV ads about Tom DeLay being corrupt to watch on your iPod, go here: http://feeds.feedburner.com/campaignmoney/ads