Development Seed Blog

Corporate Blogs

An AP article published Sunday finds that large corporations are blogging, and that they're benefitting from it.  These corporate blogs, if they're successful, could end up being very useful tools for non-profits and small businesses who want to blog but don't really know how to do it and don't have the resources to pay to find out.  If corporations are blogging, that means they are paying for expert research and analysis to find out how to attract readers and write content that benefits their corporation.  And if a organization with less resources regularly reads these blogs, I'm sure they could pick up a few ways to blog to benefit their organization too.

Here are a couple examples:General Motor's BlogPR firm Edelman's Blog

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